It's All About the "R" word...

For those who celebrated, I hope you had a very Merry Christmas. 

I of course, like all of you, really enjoy this time of year. 

It's a time spent with family and friends, some that we only see once a year. 

Inevitability, every Christmas, my extended family, who I only see once a year, asks how things are going.

"How's the gym going?"

"What do you guys do there? On Facebook, it looks so different than a regular gym."

I typically answer it with a generic answer like "it's going great, and yeah, we have a lot more fun than a regular gym."

This year, my uncle, who works for iRobot, (he built that vacuum that cleans by itself and people put cats on top of now) wanted to know a little bit more.

He wanted to know the details. 

How it's structured, my role, etc. 

My to answer to him was summarized as this...

"I actually don't think of myself as a gym owner. 

Now, don't get me wrong, I love fitness. 

However, it's not my life, I don't eat chicken and broccoli three meals a day. 

 I think of the gym, and my role, as a curator of relationships. 

A community. 

A tribe. 

It's some peoples church. 

It's a place to go that is safe and clean that you're going to meet some inspiring people, some of whom you'll become good friends with, some of whom are going through similar struggles as you, and some that if you open up the conversation, will share that most jaw-dropping life experiences. 

Sure we exercise and sweat at Spurling, but that's not why we exist. 

We use fitness as a tool to become better human beings, and we do it under a roof that cultivates strong relationships with ourselves, and a community of empowered people around us."

He then laughed and said...

"No, but really, can you write me a program to get rid of this (as he grabs his belly)."

No, but really. 

That's what I do. 

That's what we do. 

We build stronger relationships. 

Stronger relationships with you and your mind. 

Better relationships with you and food. 

Relationships with people you would have never met before. 

I think of my role at Spurling as the leader of the tribe. 

We have leaders (the team) that I lead, and then they lead our clients.

We share a common culture of wanting to get 1% better, each going through our own journeys., but sharing commonalities. 

So that's how I now answer the question...

"What do you do for work?"

Your takeaway point...

There are only so many ways you can exercise. 

There are only so many "super foods" you can eat. 

Ultimately, we believe, your success lies in your ability to join a community that is going to support you throughout the journey. 

I'll end with a quote from the book I just finished this morning...

"On your deathbed, you recognize that all of life is about relationships. It's about the capacity to love and be loved. You know what questions you ask at the end of your life are? They're not about awards and achievements or applause or what you accumulate. They're all questions of relationships. What kind of husband or wife was I? What kind of mother or father was I? What kind of friend? Who did I love and who did I allow to love me?"

Now, that may seem deep. 

But in a small way, that's what I want to be known for. 

Not a guy that started a gym. 

But a guy that cultivated relationships, and built a community, that together, makes a difference. 

1% Better.

Dedicated to Your Success,

Doug Spurling

PS: If you want to join our community we opened up registration for our famous 6 Week Transformation Challenge that starts on January 15th. We're only taking 20 people to keep our experience of our existing members, and the folks we take on, top-notch. Click here to learn more and register.