Create vs Consume...

“I know what I need to do…I just need to do it.”

How many times have you heard that line or told yourself that line?

We all do.

You see, education is rarely the problem.

As an industry, there is no shortage of information. 

If you type in "fat loss" into Google you get over 262 million hits. 

My point?

It can be very easy to consume. 

Both on our end and on your end. 

As fitness professionals, we're always trying to consume that latest information, understand what the latest research has to say and consume information in hopes of bettering the client experience, and your results. 

It can be a huge time suck, and you catch yourself consuming so much that that's all you do, and don't actually create anything. 

On our end, create would be putting on a great experience for the clients, creating results, creating engaging conversations. 

Basically the "do" or the action. 

It's the same with you as the human trying to tackle a fitness and/or nutrition journey. 

Quite often, because of all the information out there, it can be very easy to consume. 

We quite often hear lines like....

"I read this article that said eggs are bad."

"I read in this blog that eggs are awesome."

"Let me just do some more research and think about it before I sign up."


I'm challenging you to create!

It's not to say that you don't need to consume any information, we want you to be educated. 

But don't let that paralyze you. 

Instead, create your own journey....

Create a workout schedule that you can commit to...

Create some nutrition habits that you can build upon...

Create some relationships with friends and/or coaches that hold you accountable...


Don't get caught spending all your time consuming, and instead ask yourself, what are you going to create?

1% Better.

Dedicated to Your Success,

Doug Spurling